A protection challenger game plan

Could protection challengers make small but adjustments to their plans, leading to faster and safer launches? We suggest bringing forward some work will yield better short- and long-term results.

This is one of a series on protection challengers:

  1. Arrivals and departures. A history of challengers.
  2. A challenger game plan. Improving your odds.
  3. Moats and cages. How to scale up in practice.
  4. Swiss Life's Solutions. A giant leap in 18 months.
  5. Easylife Protection. The UK's first instech?
  6. They shook protection. A tale of two companies.
  7. Happy April 1st. Self Assurance returns!

I'll get to this as soon as possible.

Arrivals and departures is based on research and interviews. The challenger game plan and the challenger’s cage result from personal experience: employment (articles 4-7) and observations from my consulting engagements, several of which have been with challengers.